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Variety

Netflix’s U.K. Unscripted Chief Warns of Dangers of Using AI in Reality Shows: ‘It’s Hard Now to Tell What Is Fake and What Is Real’

Netflix’s U.K. Unscripted Chief Warns of Dangers of Using AI in Reality Shows: ‘It’s Hard Now to Tell What Is Fake and What Is Real’
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Syeda Irtizaali, Netflix’s recently appointed U.K. director of unscripted, told an audience at SXSW London on Tuesday she doesn’t want to use AI in unscripted television. Describing Netflix as a “tech-forward company,” she said that she was “very relaxed about people using AI as a tool to bring ideas in,” describing AI as a “really […]

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